John Tosh played a pivotal role in the development of Mixitup Academy’s e-commerce website, a project based in Gran Canaria that focused on enhancing the Academy’s online presence. The process began with a comprehensive brand development strategy, ensuring that the visual identity and messaging resonated with the target audience. By establishing a cohesive brand, John helped position Mixitup Academy as a go-to choice for students seeking to learn Spanish in an engaging and immersive environment.
One of the standout features of this project was the creation of a robust e-Learning portal, which enabled the Academy to offer Spanish language courses as digital downloads. Additionally, John integrated an online Learning Management System (LMS) to facilitate interactive learning experiences. This innovative approach allowed students to access course materials easily, empowering them to learn at their own pace while providing a seamless user experience.
Beyond the technical development of the platform, John leveraged his SEO expertise to elevate Mixitup Academy’s visibility in a competitive market. His strategic implementation of SEO best practices positioned the Academy as a leading provider of face-to-face language learning in the Canary Islands, distinguishing them from other language schools. John’s holistic approach to digital design and content not only enhanced the Academy’s online presence but also contributed to its growth and success in attracting new students both online and offline.